Friday, 13 November 2015

OUGD504 Studio Brief 3 | Type Choice






































For the titles and headings in the publication Times Regular has been used, this typeface works well as it is a serif font which makes it quite bold and stand out for the reader to see. Times is a very traditional typeface which links to the traditional side of practicing photography and documenting life. For the body copy Din is the chosen font which contrasts and compliments Times nicely as Din is a sans-serif with a modern feel to it. It is very eligible and this font works well with the very minimal layout of the publication and against all the white space it is almost like vinyl lettering in a gallery space.

The titles in the publication are all capital letters which again, make them immediately noticeable against the body copy and the sub-headings. This is also a way of making a very traditional looking font look slightly more modern. When done in this matter it definitely makes the type a lot stronger on the page but it definitely isn't too much and fits very well.





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