OUGD503 Studio Brief 1 | Evaluation

Individual Evaluation

Before starting studio brief 1 I was rather excited to get underway because I was looking forward to producing work that was for something else rather than university. I chose the Monotype brief as in the past I have always enjoyed working on poster design and most of the time been very pleased with how my work turned out. This brief seemed like a big challenge as it was type-only, something I had only had to do once near the start of level five. As I really enjoy working with type I was hoping to use this brief as practice to further my layout skills that I have learned over the course of this course.

I found this brief very difficult once I got started because I did the same as I always do; I got an idea and tested it out, then got good feedback and ran with it, rather than pitching a few ideas to my peers. My concept focused on the idea that everybody knows that police brutality is an issue, but to really understand the scale of the problem you may need to look closer. I reflected this in my work by using different opacity with the type and background to make some aspects of the poster harder to see, making the viewer have to physically ‘look closer’ in order to see the whole of the design.

I got really good feedback from my classmates on this concept and their suggestions helped me take this concept forward n the design process as I then added a background, which gave my poster that added depth it needed so it didn’t look so minimal and simple.

I really struggled with time management with Studio Brief 1 as this brief included this large brief and then two Secret 7 briefs. This is something I always try to improve and get better at and have mentioned in almost all my project evaluations. I am improving as each module passes but I hope and am fairly certain by level six I will have it sorted. My attendance for this module probably didn’t help my time management and is more than likely reflected in my work; although there was a reason for my absence I do realise in the future I need to make the most of studio time in order to get the most from this course.