Wednesday, 13 April 2016

OUGD503 Studio Brief 1 | Type Choice


As this poster is type-based, the choice of font is very important. When first desiging the poster, in my head I thought that I would use Courier. My thought process behind this was that Courier is similar to the font used in type-writers, and old police reports and official documents would be written on these and it just seemed to fit in my head.

This didn't actually work when applied so I tested out some other fonts to see what would work. In the end DIN seemed to work best and seemed the most suited. The fact that it's a sans-serif automatically conveys a modern design aesthetic, which I think is important because my concept sort of focuses on how people nowadays just take their news from the headlines and then a few weeks later it's forgotten.

I was worried at first about it being too thin so I then tested DIN Bold which seemed to work better.













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